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And here we are, embarking on one of my most ambitious projects to date - "Tokyo Pokemon."

Ever since I arrived in Japan in 2019, I have been constantly amazed by the vast array of incredible cultural goods available here, from manga to video games, which I had never encountered before in France. There were so many fantastic games I wished I could play and so many great books or manga I wished I could read back in France. This wealth of knowledge and stories, unfortunately, remained largely inaccessible outside of Japan.

With this in mind, I established "Tokyo Pokemon," an online market that brings Japanese products to the European and American market. My goal is to introduce the world to Japanese culture by making these abundant, diverse, yet inaccessible cultural goods available to a wider audience.

theo lerbeil